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Worst Real Estate Listing ever?; Ineptitude is an ability class too.
Topic Started: 8 Sep 2014, 06:51 PM (2,164 Views)
miw
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http://www.realestate.com.au/property-unit-qld-st+lucia-117862375
The truth will set you free. But first, it will piss you off.
--Gloria Steinem
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Stan
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Unbelievable
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Bardon
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That's very Elite.
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peter fraser
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miw
8 Sep 2014, 06:51 PM
That's my place after I cleaned it up.

Terrible photos but maybe that was done on purpose.
Any expressed market opinion is my own and is not to be taken as financial advice
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Sober
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I guess if you're going to go "shabby chic", you might as well go all the way. Certainly the ad is in character with the state of the property.
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miw
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Sober
8 Sep 2014, 08:30 PM
I guess if you're going to go "shabby chic", you might as well go all the way. Certainly the ad is in character with the state of the property.
The property could well be a good buy for the right purchaser. but would the right purchaser buy at auction in Brisbane? Are they likely to spend half a grand or more on spec for the necessary due diligence?

This vendor has been thoroughly ripped off. Not only shit copywriting, but stuck for an auction fee on a low-value commodity property where any number of people can judge exactly what it is worth.

But then again it got them exposure in APF, so maybe they were smart..... :lol
The truth will set you free. But first, it will piss you off.
--Gloria Steinem
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zaph
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I've seen worse. In fact I'd say the worst I've seen is no listing at all. There is a house near me which has had a for sale sign out the front for ~ a month with no internet listing - not even on the agents site. Did the same thing a year or so ago and then rented it out when, surprise, it didn't sell. Funny thing is they managed to list it when they rented it.
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A Lurker
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Floyd sets his alarm for Wednesday.

Posted Image

From here.
Edited by A Lurker, 9 Sep 2014, 02:30 PM.
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Sober
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miw
8 Sep 2014, 09:04 PM
The property could well be a good buy for the right purchaser. but would the right purchaser buy at auction in Brisbane? Are they likely to spend half a grand or more on spec for the necessary due diligence?

This vendor has been thoroughly ripped off. Not only shit copywriting, but stuck for an auction fee on a low-value commodity property where any number of people can judge exactly what it is worth.

But then again it got them exposure in APF, so maybe they were smart..... :lol
It does stand out, if in an unusual way. Perhaps it will generate extra interest accordingly.

I was reminded of Peter Fraser's long-ago comments on no-reserve auctions attracting disproportionate interest and (usually) generating superior prices as a result.

It would take a *lot* of lipstick to dress up this particular pig in an attractive way (with a gushingly normal RE ad campaign), so maybe the no-makeup approach will actually work better.

But it's certainly a gamble.
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miw
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Sober
9 Sep 2014, 04:46 PM
It does stand out, if in an unusual way. Perhaps it will generate extra interest accordingly.

I was reminded of Peter Fraser's long-ago comments on no-reserve auctions attracting disproportionate interest and (usually) generating superior prices as a result.

It would take a *lot* of lipstick to dress up this particular pig in an attractive way (with a gushingly normal RE ad campaign), so maybe the no-makeup approach will actually work better.

But it's certainly a gamble.
I think the big gamble is the auction. Especially in Brisbane. I don't actually mind the fact that they point out that it is a fixer-upper. I've seen much worse.
The truth will set you free. But first, it will piss you off.
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